Pink Tax: Do girls' toys really cost more? - ABC FOX Montana Local News, Weather, Sports KTMF | KWYB

Pink Tax: Do girls' toys really cost more?

Posted: Updated:
MISSOULA -

ABC FOX Montana is excited to be gearing up for another 'Spirit of Giving' drive.

On Friday, our team at locations around the state to take your donations for 'Toys for Tots.'

And while are in the giving mood, the search for the perfect present for your child-- pink or blue-- may have you seeing red.

Angela Marshall went shopping with some parents, who have found themselves unknowingly paying more for their daughter's gifts. 

******

"You like that one?" says Missoula mother, Angela Schendel, to her daughter, Stella.

Stella screams. 

Her brother, Sawyer, is fixated.

"Why don't you pick it up and look on the back to show you everything that it does," says Brian Schendel, Sawyer's father. 

It's all because of toys at one Missoula store.

But the parents of these five-year-old twins, Angela and Brian Schendel, say they're spending more on their daughter. 

"It is more expensive, and there's a lot more accessories and added stuff to it, where as the boys are pretty basic," Angela says. "It's either the Hot Wheels or Legos or action figures."

Like the Schendel's, when Erin Steele shops for her nine-year-old son, Shaymus, and four-year-old daughter, Rosabelle, she's looking beyond the pink and blue at the price tag. 

"After I had a daughter and I started comparing, shopping for the same thing for the both of them and ended up saying that the girls' items were more expensive," Erin says.

A Congressional Joint Economic Committee Report finds a markup on items marketed to women or girls. Identical toys cost more if they're sold in pink versus the blue color. It's become known as the 'Pink Tax.'

And these parents are finding the "pink tax" goes beyond just toys.

"Clothing... for sure," Angela says.
"Socks for soccer," Erin adds.
"Cleats for girls," Brian mentions.
"Winter coats and gloves and they were so much more expensive," Erin says.

Federal law does not stop price gouging based on gender. Economists say that it’s basic supply and demand. pink toys appeal to a more specialized group, so manufacturers can charge more. 

"The practical items, they don't need to be blitzy or blingy.” Erin says. “They don't need to have all of the different characters on them. It's mostly about them. It's mostly about basic needs." 

"Usually, before Christmas, I am trying to do the 'Something they wear, something they read, something they need and something they want.’" Angela adds.

They say it’s all n an effort to avoid seeing red when spending their green.

******

Parents, how can you avoid the ‘Pink Tax’?

Personal finance experts say:
--Don't buy products that are geared toward girls. Buy gender-neutral products.
--If you do like the "pink" version, buy generic. Those brands tend to be cheaper than name brands.
--Reward stores that charge the same price. Shop with them, instead of the ones that clearly charge different prices to different genders.
--And shop online. Online venues often have both girl's and boy's products on the same page. Price discrepancies will be easier to detect.

  • StatewideMore>>

  • Bozeman Sweeps Hellgate in Hoops

    Bozeman Sweeps Hellgate in Hoops

    Saturday, December 16 2017 12:09 AM EST2017-12-16 05:09:38 GMT
    The Bozeman boys went on the road and got a big win over Hellgate 59-46 behind a big defensive performance from Mack Anderson. Meanwhile in Bozeman the Lady Hawks topped the Hellgate girls 49-24. 
    The Bozeman boys went on the road and got a big win over Hellgate 59-46 behind a big defensive performance from Mack Anderson. Meanwhile in Bozeman the Lady Hawks topped the Hellgate girls 49-24. 
  • 6,900 homes could get power from new wind farm

    6,900 homes could get power from new wind farm

    Friday, December 15 2017 7:08 PM EST2017-12-16 00:08:17 GMT

    Tuesday, the Montana Public Service Commission voted unanimously to approve the sale of electricity from a 23 megawatt wind farm to NorthWestern Energy.  The agreement is based on a 15-year timeline. Under the proposal, New Colony Wind will develop the wind farm near Martinsdale, east of Helena. According to a press release from the PSC, the facility is expected to produce an average annual output of 76, 181 megawatt hours, or enough electricity to power 6,900 homes, and is...

    Tuesday, the Montana Public Service Commission voted unanimously to approve the sale of electricity from a 23 megawatt wind farm to NorthWestern Energy.  The agreement is based on a 15-year timeline. Under the proposal, New Colony Wind will develop the wind farm near Martinsdale, east of Helena. According to a press release from the PSC, the facility is expected to produce an average annual output of 76, 181 megawatt hours, or enough electricity to power 6,900 homes, and is...

  • University of Montana helps Missoula bone and teeth investigation

    University of Montana helps Missoula bone and teeth investigation

    Friday, December 15 2017 7:06 PM EST2017-12-16 00:06:37 GMT

    When a cleaning crew found a box of bones in a shed behind this Missoula rental home they called police and police called Kirsten Green.

    When a cleaning crew found a box of bones in a shed behind this Missoula rental home they called police and police called Kirsten Green.

  • Most Popular

  • Most Popular StoriesMost Popular StoriesMore>>

  • Missoula police investigate bones as homicide: COURT DOCS

    Missoula police investigate bones as homicide: COURT DOCS

    Wednesday, December 13 2017 4:54 PM EST2017-12-13 21:54:58 GMT

    MISSOULA- A search warrant filed Dec. 7 indicates that police are investigating a possible homicide discovered at a Missoula residence. Forensic examination indicates that bones and teeth found in a box in a shed belong to three children. ABCFOX has obtained the search warrant with more information about the search:

    MISSOULA- A search warrant filed Dec. 7 indicates that police are investigating a possible homicide discovered at a Missoula residence. Forensic examination indicates that bones and teeth found in a box in a shed belong to three children. ABCFOX has obtained the search warrant with more information about the search:

  • Police investigate tie between Missoula bones and Michigan case

    Police investigate tie between Missoula bones and Michigan case

    Thursday, December 14 2017 6:50 PM EST2017-12-14 23:50:38 GMT

    MORENCI, MICHIGAN-- Police are investigating whether the remains of three children found in Missoula could possibly solve a years-long mystery in Michigan. According to reporters at 13abc in Michigan, state police there have confirmed that they're in contact with Missoula police to determine whether the bones are related to the disappearance of three boys, ages tk. Experts determined that the bones found in a box in a shed in Missoula belonged to three children, ages tk, and se...

    MORENCI, MICHIGAN-- Police are investigating whether the remains of three children found in Missoula could possibly solve a years-long mystery in Michigan. According to reporters at 13abc in Michigan, state police there have confirmed that they're in contact with Missoula police to determine whether the bones are related to the disappearance of three boys, ages tk. Experts determined that the bones found in a box in a shed in Missoula belonged to three children, ages tk, and se...

  • University of Montana helps Missoula bone and teeth investigation

    University of Montana helps Missoula bone and teeth investigation

    Friday, December 15 2017 7:06 PM EST2017-12-16 00:06:37 GMT

    When a cleaning crew found a box of bones in a shed behind this Missoula rental home they called police and police called Kirsten Green.

    When a cleaning crew found a box of bones in a shed behind this Missoula rental home they called police and police called Kirsten Green.

  • Landmark Kalispell restaurant moves locations on Main Street

    Landmark Kalispell restaurant moves locations on Main Street

    Thursday, December 14 2017 11:41 AM EST2017-12-14 16:41:05 GMT

    KALISPELL- ScottiBelli's announces they're moving to a newly purchased location at 302 South Main street.  This is just two blocks from their current location. According to a release emailed to Montana newsrooms, 

    KALISPELL- ScottiBelli's announces they're moving to a newly purchased location at 302 South Main street.  This is just two blocks from their current location. According to a release emailed to Montana newsrooms, 

  • New Information: How experts determined bones belonged to three children

    New Information: How experts determined bones belonged to three children

    Friday, December 15 2017 4:09 PM EST2017-12-15 21:09:46 GMT

    Missoula police are still looking to schedule an interview with a former tenant at a rental property where a box with skeletal remains of at least three children was found.  

    Missoula police are still looking to schedule an interview with a former tenant at a rental property where a box with skeletal remains of at least three children was found.  

  • Our Apologies

    The page you requested is currently unavailable. Pages on this site are constantly being revised, updated, and occasionally removed. You may have followed an outdated link or have outdated pages in your

    You have reached a page which is currently unavailable. We apologize for any inconvenience. Please use your browser's BACK button to return to the previous page

  • SWX Live Stream

    SWX Live Stream

    Watch live SWX events from your computer.

    Watch live SWX events from your computer.

  • Two arrested on drug charges in Great Falls

    Two arrested on drug charges in Great Falls

    Friday, December 15 2017 8:59 PM EST2017-12-16 01:59:56 GMT
    James Wells (left) and Terry Wells (right)James Wells (left) and Terry Wells (right)

    A traffic stop in Great Falls leads to two arrests after officers found 10 grams of methamphetamines in the vehicle. 

    A traffic stop in Great Falls leads to two arrests after officers found 10 grams of methamphetamines in the vehicle. 

Powered by Frankly

Features

  • More Features
  • Powered by WorldNow
    All content © Copyright 2000 - 2017 Cowles Montana Media. All Rights Reserved. For more information on this site, please read our Privacy Policy, and Terms of Service, and Ad Choices.